Non-Profit Celebrates Record Cash

(New York, NY) -- The bulls have been running for the ALS Association, which today helped ring the Opening Bell on Wall Street. The non-profit that fights Lou Gehrig's Disease has received nearly 42-million-dollars in donations in nearly a month. The overwhelming success of the social media-driven Ice Bucket Challenge has drawn well over 700-thousand new donors. In the same span last year, just two-million was raised to support ALS research, patient care and advocacy.