Tuesday, March 18
(Washington, DC) -- President Obama is putting on the full-court press as the deadline to sign up for health coverage draws near. The White House is releasing a new March-Madness themed ad that highlights the "16 Sweetest Reasons to Get Covered." The spot is a takeoff on the Sweet 16 round of the NCAA Basketball Championship and is set to debut this week on ESPN. Last week, the President appeared in a "Funny Or Die" web video in which he personally pitched Obamacare.